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Bud: Clients find you and leave. Where the leak is.
Bud is almost open. People find you, and they get what you sell. Then most of them leave before they book, and that is the whole problem.
6 minute read
Three signs you are a Bud
Enquiries come in, but a real share of them go quiet before they book.
Booking still means a message back and forth, not a self-serve calendar.
You do not track where last month's clients came from, so you cannot tell what is working.
The usual thorn, and the fix
The thorn at Bud is Land: an interested buyer cannot book, pay, and turn up without waiting on you.
The fix is the build that pays for itself fastest: real booking, instant replies, automatic confirmations and reminders, so nobody falls out between the message and the appointment.
A client example
[Placeholder: a Bud client's before and after, once we have one on record.]
In practice
- Put real booking on your site so nobody has to wait on your reply.
- Turn on automatic confirmations and a reminder the day before.
- Take the Findability Score to see exactly where the leak is for you.