What pulls people in
Get proof that does the selling for you
6 minute read
Buyers trust other buyers more than they trust you. Proof is not bragging. It is the evidence that lets a stranger take the risk.
Ask at the peak, not later
The best moment is the moment she is happiest, which is usually as she is leaving or when she sees the result. Ask then, in one message, with a link that takes two taps.
Make the ask part of the job
If asking is a decision you make each time, it will not happen. Make it the last step of the work, the same way payment is.
Show it where the decision happens
Reviews sitting on one platform do less work than the same reviews on your booking page, next to the price.
Do this today
- •Write the one message you send after every job
- •Send it the same day, every time
- •Put your best five reviews next to your prices
- •Photograph the work while you are still with it
Want to know how you score on this?
Three minutes of questions gives you a number out of 100 and the three fixes worth doing first.
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